Whym

Co-Founder & COO

Built by ex-Snap employees Kelly Nyland, Rhenee Bartlett & Ryan Hornberger.

Whym is a revolutionary end-to-end e-commerce, payments, and first-party data software suite, revolutionizing social selling. Supported by a diverse group of investors and angels from leading companies like Stripe, Venmo, PayPal, Apple, Google, and many others, Whym is at the forefront of shopping innovation.

Serving over 500 small to medium-sized business merchants and mid-market retailers, Whym integrates with 35,000 consumer wallets, offering cutting-edge solutions like text-to-pay, universal multi-merchant carts, and transparent digital identities for shoppers.

Whym addresses a common challenge faced by online shoppers: the struggle to recall and manage the products they intend to purchase later. With the Whym Shopping Inbox iOS App and Desktop Chrome Extension, users can effortlessly save and organize their online shopping discoveries. The platform automatically tracks every product viewed, allowing users to add items manually or directly from apps like Instagram, TikTok, and Pinterest.

By categorizing viewed products, Whym transforms into a personal search engine, enabling users to easily find and revisit items. Additionally, it offers the ability to create and share curated lists of beauty, food, and fashion products, promoting an interconnected shopping experience. Whym simplifies online shopping, providing a centralized solution to manage and recall products, enhancing the way consumers shop and share online.

Backed by investors & angels at Stripe, Venmo, Paypal, Apple, Google, Lightspeed, Sequoia, Salesforce, Microsoft, Snap, Facebook, Redbull, Spotify, Bread (BNPL), Good Money, AirBNB, WeWork, The Council, AngelList, Fast Co, P&G, Amplitude, SAP & others.

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